ENJOY STRATEGY in HEALTHCARE and BEYOND
Prof. Dr. Katharina Janus is the CEO and Co-Founder of FourthQuarterLife® – a tech-enabled platform designed to support adults from their 50s into their 100s – and their loved ones – in taking control of their aging journey. She is also the Founder of ENJOY STRATEGY and the Center for Healthcare Management that she continues to support as senior advisor. Over the last twenty years she has held multiple positions as an entrepreneurial executive, tenured full professor in Germany, and several professorial appointments at Columbia University, New York. She has authored more than 150 publications and convened global executives and leading thinkers in her forums. As a pracademic by heart she has coined the term “RELATIONSHIP-BASED CARE” that emphasizes the human side of the healthcare enterprise.

FourthQuarterLife® – The Promise of Peace of Mind as We Age
Today marks the beginning of something new: FourthQuarterLife®—born from our personal journeys and a shared mission to transform how we navigate mid-life caregiving and planning.
As our loved ones grow older, the gap between need and support only widens. The idea for FourthQuarterLife® was inspired by the experiences my co-founder and I shared while supporting our respective parents – his mother and my father – through their rapidly declining health over the past years. Feeling overwhelmed, we realized that early, compassionate intervention could have made all the difference. That insight sparked our vision: to break the stigma, share authentic stories, and empower families to act sooner.
We’re gearing up to launch our platform—and we want you with us. Share your thoughts by responding to four quick questions: https://forms.gle/fCt6P8nUfRbf3xQm7
Join us in reshaping the next chapter. Together, we’ll turn uncertainty into empowerment—and make every “fourth quarter” truly count.
Follow us on our journey as we get ready and receive your personal launch invitation: http://eepurl.com/ipPv22
Once a month I share my perspective on the state of the health & life sciences world and beyond with thousands of global leaders. Subscribe to be part of this community and receive invitations & complimentary insights upfront!
Prof. Janus key assets & activities
Global Market Expertise
Expert in global health & life sciences markets as a professor, speaker, and strategy consultant. Inside market knowledge and key stakeholder relations.
Evaluation and Value Creation
Engaged in market access, due diligence, business model assessments, (post-merger-) integration and ecosystem design activities. Special focus on strategic communication.
Reinvention to excel in context
Trend seeker and setter in (corporate) governance and organizational performance through motivational and cultural competency. Re-inventing business models.
The value mix that counts
German rigor, US training, and global practice exposure. Brings integrity, creativity and purposeful execution to bear in various settings and cultural contexts.
Testimonials
The assistance of Katharina and her team in finding out detailed information about a very particular situation in the market has proven to be of great help to make well-founded decisions. Thanks to the thorough research, an approach based on scientific methods and a clear reporting and motivation, conclusions can be drawn rapidly and decisions are made with confidence.
Steven CuypersPresident and CEO, Orfit Industries, Antwerpen, Belgium
Prof. Janus provided us with a unique mix of customized scientific analysis and hands-on implementation advice for our global strategic endeavors. It has become the sole go-to organization for us and is imperative to our international success.
Eytan AlpernCo-Founder, Advanced Medical Reviews, Los Angeles, USA (Our highly valued customer and collaborator passed away in November 2022.)
News
“In the age of rising commodity & energy prices and increasing labor costs sustainable market access solutions depend on capturing value in ecosystem design, engaging talented human resources, and leveraging cultural competency.”
SUSTAINABLE MARKET ACCESS SOLUTIONS AND ECOSYSTEM DESIGN OFFERED BY ENJOY STRATEGY
Based in Paris, France, ENJOY STRATEGY – formerly the Center for Healthcare Management – is a global research and consulting company offering domain expertise in health & life sciences markets and a comprehensive network of experts around the world.
Founded in 2010 by Prof. Dr. Katharina Janus, ENJOY STRATEGY accompanies the entire range of market access and development from due diligence, market research, engaging key opinion leaders, post-merger integration, repositioning, and value creation, to rethinking business models and designing ecosystems.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
We leverage global market opportunities – together.
The health & life sciences market is the number one global growth market.
Be part of it.


































